On what date was the Circle K Design mark with registration number 2746574 registered?
Circle_K Franchise · 2025 FDDAnswer from 2025 FDD Document
| The Mark | Description of the Mark | Registration Date | Registration Number |
|---|---|---|---|
| Circle | Word mark | March 24, 1981 | 1,149, 199 |
| K | |||
| Circle K Design | August 5, 2003 | 2746574 | |
| Circle K Design | May 2, 2017 | 5196054 | |
| K & Design | May 2, 2017 | 5196055 | |
| Circle K & Design | February 13, 2018 | 5399871 |
Source: Item 23 — RECEIPTS (FDD pages 100–359)
What This Means (2025 FDD)
According to Circle K's 2025 Franchise Disclosure Document, the Circle K Design mark with the registration number 2746574 was registered on August 5, 2003. This mark is one of several that Circle K uses and licenses to its franchisees.
Circle K franchisees are granted the right to use Circle K's trademarks, service marks, trade names, logos, and other brand identifications. However, franchisees must adhere to Circle K's branding, image, and appearance standards as outlined in the Circle K Image Guide. This ensures consistency across all Circle K locations and helps maintain brand recognition.
Circle K retains the right to modify or change its proprietary marks during the term of the agreement, and franchisees are obligated to comply with these changes. Franchisees are generally required to purchase all items containing the proprietary marks, including signage, from Circle K's approved suppliers. This control over branding and supplies allows Circle K to maintain quality and uniformity throughout its franchise system.