What was the total number of Cinnabon outlets at the end of 2023?
Cinnabon Franchise · 2025 FDDAnswer from 2025 FDD Document
| Outlet Type | Year | Outlets At The Start Of The Year | Outlets At The End Of The Year | Net Change |
|---|---|---|---|---|
| 2022 | 910 | 929 | +19 | |
| Franchised | 2023 | 929 | 952 | +23 |
| 2024 | 952 | 1002 | +50 | |
| 2022 | 25 | 27 | +2 | |
| Affiliate-Owned | 2023 | 27 | 22 | -5 |
| 2024 | 22 | 28 | +6 | |
| 2022 | 935 | 956 | +21 | |
| Total Outlets | 2023 | 956 | 974 | +18 |
| 2024 | 974 | 1030 | +56 |
Source: Item 20 — Outlets and Franchisee Information (FDD pages 104–113)
What This Means (2025 FDD)
According to Cinnabon's 2025 Franchise Disclosure Document, the total number of Cinnabon outlets at the end of 2023 was 974. This number includes both franchised and affiliate-owned locations. At the start of 2023, there were 956 total outlets.
The number of franchised Cinnabon outlets increased from 929 at the beginning of 2023 to 952 by the end of the year, representing a net increase of 23 franchised locations. However, the number of affiliate-owned Cinnabon outlets decreased from 27 to 22 during the same period, a net decrease of 5 locations.
For prospective franchisees, this data indicates the overall growth of the Cinnabon brand, with franchised locations expanding. However, the decrease in affiliate-owned stores could signal a strategic shift in corporate operations or market testing. It would be prudent for potential franchisees to inquire about the reasons behind this decrease and understand Cinnabon's long-term strategy for company-owned versus franchised locations.