What is the grand opening advertising obligation for the first four Cinnabon streetside locations in emerging markets?
Cinnabon Franchise · 2025 FDDAnswer from 2025 FDD Document
ted to the preparation of Products or Approved Products (often referred to as ghost, dark or cloud kitchens), which may use the Marks and may deliver to customers located anywhere.
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Source: Item 23 — Receipts (FDD pages 114–399)
What This Means (2025 FDD)
According to the 2025 Cinnabon Franchise Disclosure Document, the grand opening advertising obligation for the first four Cinnabon streetside locations in emerging markets is $25,000. This amount includes advertising for both the Cinnabon brand and any co-branded franchise.
This grand opening obligation is a one-time fee that Cinnabon requires to promote the opening of a new franchise. It is separate from the ongoing advertising contribution and any local advertising obligations. Cinnabon retains the right to specify how this money is spent, either by requiring the franchisee to execute an approved advertising plan or by collecting the fee and managing the advertising themselves.
Prospective franchisees should consider this $25,000 grand opening obligation when budgeting for their initial investment. It is important to note that this amount is specifically for the first four streetside locations in emerging markets; other types of locations have different grand opening advertising obligations. Franchisees should also be aware that Cinnabon may require documentation to prove compliance with the grand opening obligation and can take control of the advertising if the franchisee fails to meet the requirements.