May other Cinnabon franchisees be required to contribute to a different advertising fund?

According to Cinnabon's 2025 Franchise Disclosure Document, other franchisees may be required to contribute to a different advertising fund or contribute to the main Ad Fund at a different rate. The document states that Cinnabon's own Bakeries will contribute to the Ad Fund in the same manner and amounts as similarly situated franchised Bakeries.

This means that the contribution requirements can vary among franchisees. The standard advertising contribution to the Ad Fund is 2.5% of Net Sales for Bakeries in Other Locations, 3% of Net Sales for Bakeries in Streetside Locations, and 3% of Net Sales for all Swirl Bakeries. There is no advertising contribution for Express Bakeries in a Schlotzsky's. However, these rates can change with notice from Cinnabon, but the total advertising contribution and local marketing obligation will not exceed 5% of Net Sales.

In addition to the Ad Fund, Cinnabon franchisees may be required to participate in local, regional, or national cooperative advertising groups, called Advertising Cooperatives, if Cinnabon creates them. The payments to these cooperatives are determined by the participants and credited against the franchisee's Local Marketing Obligation, which is currently a minimum of 1% of Net Sales. Cinnabon is not obligated to contribute to these Advertising Cooperatives, and each cooperative may require different contributions from its members, although all members in a given cooperative will pay on the same basis.