Under what conditions is a Cicis franchisee prohibited from advertising or promoting their restaurant on a website or other electronic medium?
Cicis Franchise · 2025 FDDAnswer from 2025 FDD Document
- (6) You will not use the Marks or any abbreviation or other name associated with us or the System as part of any e-mail address, domain name, or other identification of you in any electronic medium.
Marketing Approval.
All marketing and promotion, in any medium, conducted by you or on your behalf (whether voluntarily or in satisfaction of your obligations under this Agreement) must be conducted in a dignified manner and must conform to our standards and requirements.
You must obtain our prior written approval of all marketing and promotional plans and materials (i
Source: Item 22 — CONTRACTS (FDD pages 64–65)
What This Means (2025 FDD)
According to the 2025 Cicis Franchise Disclosure Document, a franchisee is prohibited from using the Cicis Marks or any abbreviation or other name associated with Cicis or its System as part of any email address, domain name, or other identification of the franchisee in any electronic medium. This restriction ensures that franchisees do not misrepresent themselves as the franchisor or create confusion among customers.
This means a Cicis franchisee cannot use names similar to the brand in their domain name or email address. For example, a franchisee could not use an email like "cicisofdallas@email.com" or a domain name like "cicispizzadallas.com" because it includes the trademarked name. This policy is typical in franchising, as franchisors need to protect their brand identity and ensure consistent representation across all franchise locations.
Furthermore, all marketing and promotion, in any medium, conducted by the franchisee must be conducted in a dignified manner and must conform to Cicis's standards and requirements. The franchisee must obtain Cicis's prior written approval of all marketing and promotional plans and materials. This approval process allows Cicis to maintain control over how its brand is presented and ensures that all advertising aligns with its overall marketing strategy and brand image.