What was the total amount of expenses Cicis incurred in 2023?
Cicis Franchise · 2025 FDDAnswer from 2025 FDD Document
| 2024 | 2023 | |||
|---|---|---|---|---|
| Expenses: | ||||
| Marketing general and administrative costs | 26,147,519 | 25,000,069 | ||
| Other general and administrative | 12,354,939 | 10,509,727 | ||
| Total expenses | 38,502,458 | 35,509,796 |
Source: Item 23 — RECEIPTS (FDD pages 65–263)
What This Means (2025 FDD)
According to Cicis's 2025 Franchise Disclosure Document, the total expenses incurred in 2023 amounted to $35,509,796. This figure is derived from the sum of two primary expense categories: marketing general and administrative costs, and other general and administrative expenses.
Specifically, the marketing general and administrative costs for Cicis in 2023 totaled $25,000,069. These costs likely encompass a range of activities related to promoting the Cicis brand, including advertising, promotional campaigns, and other marketing-related initiatives. Additionally, Cicis reported other general and administrative expenses of $10,509,727 in 2023. This category likely includes costs associated with the overall management and operation of the company, such as salaries, rent, utilities, and other overhead expenses.
For a prospective Cicis franchisee, understanding these expense figures is crucial for assessing the financial health and stability of the franchise system. While these expenses are incurred at the corporate level, they can indirectly impact franchisees through marketing support, brand recognition, and the overall efficiency of the franchise operations. Monitoring these expenses over time can provide insights into Cicis's investment in its brand and its ability to manage operational costs effectively.