Can Cicis prohibit a franchisee from advertising a price different from the suggested retail price?

According to Cicis's 2025 Franchise Disclosure Document, Cicis has some control over the prices that franchisees advertise. For any product or service where Cicis does not set a maximum or minimum price, they may require franchisees to comply with an advertising policy. This policy can prohibit franchisees from advertising a price that differs from Cicis's suggested retail price.

However, even if Cicis has such an advertising policy, franchisees are not prohibited from actually selling the product or service at a price above or below the suggested retail price. The only exception is if Cicis imposes a maximum or minimum price for that specific product or service. In that case, the franchisee must adhere to those price limits.

In summary, Cicis can influence advertised prices through its advertising policy, but franchisees retain some flexibility in setting actual prices unless Cicis establishes specific maximum or minimum price restrictions. Franchisees should be aware of these pricing and advertising rules as they can impact their ability to attract customers and manage profitability.