factual

Does Cicis contribute to the marketing fund at the same rate as its franchisees?

Cicis Franchise · 2025 FDD

Answer from 2025 FDD Document

You will be required to contribute 5% of your Cicis Restaurant's Net Sales to a marketing fund for the purpose of promoting the Cicis Restaurants, the System (and any aspect thereof), and the Marks generally and to develop tools and technology to advance that objective (the "Fund"). Cicis Restaurants owed by our affiliates also contribute to the Fund at the same rate as our franchisees.

Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 31–38)

What This Means (2025 FDD)

According to Cicis's 2025 Franchise Disclosure Document, Cicis restaurants owned by affiliates contribute to the marketing fund at the same rate as franchisees. Franchisees are required to contribute 5% of their Cicis Restaurant's Net Sales to the marketing fund. This fund is used to promote Cicis Restaurants, the System, and the Marks generally, as well as to develop tools and technology to advance these objectives.

The marketing fund is administered by Cicis, which has the sole discretion to approve creative concepts, advertising, marketing materials, and media used in the programs. Cicis may use the fund to cover the costs of planning, maintaining, administering, directing, preparing, and placing marketing efforts. This includes costs related to development, production, placement of marketing, traditional and non-traditional advertising, media placement, product innovation, consumer research, and other departmental costs, including personnel and compensation for marketing administered by Cicis.

Cicis will provide an annual statement of the fund's collections and expenses, available to franchisees upon written request within 120 days after the fiscal year end. Contributions not spent in the year they are contributed are carried over to succeeding years. While the fund is intended to be perpetual, Cicis may terminate it once all monies have been spent for marketing or promotional purposes or returned to the contributors, without interest, based on their respective contributions.

Disclaimer: This information is extracted from the 2025 Franchise Disclosure Document and is provided for research purposes only. It does not constitute legal or financial advice. Consult with a franchise attorney before making any investment decisions.