Does the definition of 'Internet' for Christies International Real Estate include other applications?
Christies_International_Real_Estate Franchise · 2025 FDDAnswer from 2025 FDD Document
- 21.7. "Internet" means one or more related documents, designs, pages, or other communications or platforms that can be accessed through electronic means, including but not limited to the Internet, World Wide Web, social networking sites (including but not limited to Facebook, Twitter, LinkedIn, Instagram, YouTube, etc.), blogs, vlogs, and other applications, etc.
For the avoidance of doubt, we reserve, maintain, and control all rights with respect to the metaverse.
Source: Item 23 — RECEIPT (FDD pages 54–177)
What This Means (2025 FDD)
According to Christies International Real Estate's 2025 Franchise Disclosure Document, the definition of "Internet" is broad and encompasses various electronic platforms. The FDD specifies that the term includes not only the Internet and World Wide Web but also social networking sites like Facebook, Twitter, LinkedIn, Instagram, and YouTube. Furthermore, the definition extends to blogs, vlogs, and other applications.
This inclusive definition has significant implications for franchisees. It means that Christies International Real Estate has the right to control and regulate how franchisees use these various online platforms for marketing and business operations. Franchisees must adhere to the brand's guidelines and policies across all these digital channels. This control ensures brand consistency and protects the brand's reputation across the internet.
Christies International Real Estate also reserves specific rights regarding the metaverse, distinguishing it from the general definition of the Internet. While franchisees can utilize the Internet for offering and selling real estate brokerage services, the metaverse is explicitly excluded, with all rights pertaining to it reserved by Christies International Real Estate. This distinction highlights the brand's strategic approach to emerging technologies and its intent to maintain control over its presence in virtual spaces.