Is Christies International Real Estate allowed to advertise the System on the Internet?
Christies_International_Real_Estate Franchise · 2025 FDDAnswer from 2025 FDD Document
- (f) To advertise the System anywhere, including, without limitation, on the Internet (or any other existing or future form of electronic commerce) and to create, operate, maintain, and modify, or discontinue the use of a website or any online presence using the Marks;
Source: Item 12 — TERRITORY (FDD pages 33–38)
What This Means (2025 FDD)
According to the 2025 Christies International Real Estate Franchise Disclosure Document, Christies International Real Estate reserves the right to advertise the System anywhere, including on the Internet. This includes any existing or future form of electronic commerce. Christies International Real Estate also reserves the right to create, operate, maintain, modify, or discontinue the use of a website or any online presence using the Christies International Real Estate Marks.
This means that Christies International Real Estate has full control over the online advertising and presence of the brand. As a franchisee, you should be aware that Christies International Real Estate can modify or discontinue any online advertising or websites at any time. This could impact your ability to attract clients through online channels, as you are reliant on the franchisor's efforts.
It is important for prospective franchisees to understand the extent to which Christies International Real Estate will support online advertising and lead generation. Franchisees should inquire about the franchisor's strategy for online marketing, including website development, search engine optimization, and social media. Understanding these strategies will help a franchisee assess the potential for online lead generation and the level of support they can expect from Christies International Real Estate in this area.