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For Chop5 Salad Kitchen, can the cooperative advertising fee be paid directly to the advertising cooperative?

Chop5_Salad_Kitchen Franchise · 2024 FDD

Answer from 2024 FDD Document

itted by the Franchise Agreement. |

Notes:

    1. Nature and Manner of Payment: All fees are imposed by and payable to us except: (a) you spend the Local Advertising Commitment directly with local suppliers; and (b) you pay the cooperative advertising fee directly to your advertising cooperative (we may instead require you to pay this fee to us, in which case we will remit the fee to the cooperative on your behalf). All fees are nonrefundable and uniformly imposed. You must sign an ACH Authorization Form (attached to the Franchise Agreement as ATTACHMENT "E") permitting us to electronically debit your designated bank account for all amounts owed to us and our affiliates (other than fees due within 15 days after signing the Franchise Agreement). You must deposit all Gross Sales into the bank account and ensure sufficient funds are available for withdrawal before each due date. You are responsible for all taxes imposed on you or us based on products, intangible property (including trademarks) or services we provide to you.
    1. Definitions: As used in this Disclosure Document, the following capitalized terms have the meanings given to them below:
    • "Brand Fund" means the brand and system development fund that we intend to administer to promote public recognition of our brand and improve our System. We have not established the Brand Fund as of the issuance date of this Disclosure Document.
    • "Gross Sales" means all gross sums you bill or collect from all goods and services you sell, plus all other sums you collect from the operation of your Restaurant, including any advertising revenues, sponsorship fees and business interruption insurance proceeds. Gross Sales excludes: (a) sales or use taxes; (b) amounts refunded to customers; (c) revenues from the sale of furniture, fixtures and equipment in the ordinary course of business; (d) the value of approved coupons, vouchers or similar items at the time of redemption; and (e) tips paid to and retained by staff members as a gratuity. The Manual may include policies governing the manner in which proceeds from the sale of gift cards are treated for purposes of calculating Gross Sales. The Manual may also provide details on the calculation of Gross Sales relating to

qualifying purchases and redemptions by members under a customer loyalty program.

Source: Item 6 — OTHER FEES (FDD pages 12–17)

What This Means (2024 FDD)

According to Chop5 Salad Kitchen's 2024 Franchise Disclosure Document, the cooperative advertising fee can be paid directly to the advertising cooperative. The document states that Chop5 Salad Kitchen may establish regional advertising cooperatives and may either collect the cooperative advertising fees themselves and remit them to the cooperative, or require franchisees to pay these fees directly to the cooperative.

This means that as a Chop5 Salad Kitchen franchisee, you may have the option to pay the cooperative advertising fee directly to the regional advertising cooperative if one is established. This fee is used for advertising in your region and is uniformly imposed on all restaurants within the cooperative, including company-owned restaurants. The amount of the fee is set by the cooperative, but cannot exceed the Local Advertising Commitment.

It's important to note that all cooperative advertising fees you pay count towards your Local Advertising Commitment. The maximum total amount that Chop5 Salad Kitchen may charge at any given time for the brand fund fee, Local Advertising Commitment, and Cooperative Advertising Fee is capped at 8.5% of Gross Sales. As of December 31, 2022, there were no advertising cooperatives in effect.

Disclaimer: This information is extracted from the 2024 Franchise Disclosure Document and is provided for research purposes only. It does not constitute legal or financial advice. Consult with a franchise attorney before making any investment decisions.