What was the total number of Chocolate Bash company-owned outlets at the end of 2022?

According to Chocolate Bash's 2024 Franchise Disclosure Document, at the end of 2022, Chocolate Bash had a total of 3 company-owned outlets. The provided table, titled 'Systemwide Outlet Summary For years 2021 to 2023', details the number of company-owned and franchised Chocolate Bash outlets. In 2022, there were 3 company-owned outlets at the start of the year, and that number remained consistent, with 3 outlets at the end of the year. This indicates no net change in the number of company-owned Chocolate Bash locations during 2022.

For a prospective franchisee, this information is useful in understanding the company's business model. The fact that Chocolate Bash maintains company-owned stores alongside franchised locations could mean several things. It could be a testing ground for new products or operational strategies, or it could be a source of direct revenue for the company. The stability in the number of company-owned stores during 2022 might suggest a strategic decision to focus on franchising as the primary growth method.

It is important to note that while the total number of company-owned Chocolate Bash locations remained constant in 2022, the number of franchised outlets increased from 2 to 4. This indicates that Chocolate Bash is actively expanding its franchise network. A potential franchisee should consider the balance between company-owned and franchised locations when evaluating the franchise opportunity, as it can provide insights into the franchisor's priorities and support structure for franchisees.

Prospective franchisees might want to inquire about the specific roles and functions of the company-owned stores. Understanding how these stores contribute to the overall Chocolate Bash system, and how they might benefit franchisees, could be a key factor in making an informed investment decision.