How does Rasha Albasha's experience in Albasha, LLC compare to the Chocolate Bash franchise model?
Chocolate_Bash Franchise · 2024 FDDAnswer from 2024 FDD Document
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Rasha Albasha: CEO. Ms. Albasha has been CEO of Chocolate Bash Franchising, llc since the company's inception 2/2019. Since 4/2015, Ms. Albasha has been CEO of Albasha, llc From 2008 to 7/2014 Ms. Albasha worked as an Administrator for Dargana International School in Jeddah, Saudi Arabia. From 7/2014 to 4/2015 Ms. Albasha was preparing to open Albasha llc.
Item 3 LITIGATION
No litigation is required to be disclosed in this Item.
Item 4 BANKRUPTCY
No bankruptcy information is required to be disclosed in this Item.
Item 5 INITIAL FEES
When you sign your franchise agreement, you must pay us a $45,000 franchise fee. This fee is uniform and not refundable.
When you purchase the Franchise, you will buy the initial inventory from us.
Source: Item 2 — BUSINESS EXPERIENCE (FDD pages 8–9)
What This Means (2024 FDD)
According to Chocolate Bash's 2024 Franchise Disclosure Document, Rasha Albasha has been the CEO of Chocolate Bash Franchising, LLC since its inception in February 2019. Prior to that, starting in April 2015, she was the CEO of Albasha, LLC. Albasha, LLC has operated a Chocolate Bash location in Newport Beach, California since April 2015, and a second location in Los Angeles since July 2018.
This indicates that Rasha Albasha's experience with Albasha, LLC directly involves operating Chocolate Bash businesses before franchising. This is relevant because Chocolate Bash Franchising, LLC does not operate businesses of the type being franchised. Instead, new franchisees will develop and operate a business offering sweet crepes and waffles, fruit salads, and Belgian chocolate-dipped fruits under the Chocolate Bash trade name.
Therefore, Albasha's hands-on experience in running Chocolate Bash locations through Albasha, LLC could be valuable in guiding the franchise system. Prospective franchisees may benefit from her direct understanding of the business operations, market dynamics, and potential challenges in establishing and managing a Chocolate Bash franchise.