What is the name of the parent company that Chicken Guy licenses its trademarks from?
Chicken_Guy Franchise · 2025 FDDAnswer from 2025 FDD Document
We grant you the right to operate a restaurant under the name "Chicken Guy!" and to use our other current or future Proprietary Marks in the operation of your Franchised Restaurant. Under a May 17, 2019 License Agreement with our parent, Chicken Concept, LLC, we have the right to use and permit our franchisees and licensees to use the name and mark "Chicken Guy!" in addition to certain related
trademarks, service marks and other commercial symbols. Chicken Concept, LLC has the right to terminate the License Agreement if we commit a breach of the License Agreement.
Source: Item 13 — TRADEMARKS (FDD pages 36–38)
What This Means (2025 FDD)
According to Chicken Guy's 2025 Franchise Disclosure Document, Chicken Guy has a license agreement with Chicken Concept, LLC, which is its parent company. This agreement, dated May 17, 2019, grants Chicken Guy the right to use the "Chicken Guy!" name and related trademarks, service marks, and commercial symbols for its franchised restaurants. Chicken Concept, LLC, as the parent company, retains the right to terminate this license agreement if Chicken Guy breaches its terms.
This arrangement means that while franchisees operate under the Chicken Guy! brand, the legal rights to the brand name and associated trademarks are held by Chicken Concept, LLC. As a franchisee, your right to use these trademarks is dependent on Chicken Guy maintaining its license agreement with Chicken Concept, LLC. If that agreement were terminated, Chicken Guy could be forced to change its brand name, and franchisees would be required to adopt the new name at their own expense.
Prospective franchisees should be aware of this relationship and understand that the stability of the Chicken Guy brand is tied to the ongoing agreement between Chicken Guy and Chicken Concept, LLC. It is advisable to inquire about the terms of the license agreement and any potential risks associated with its termination or modification. This is a fairly common arrangement in franchising, where a parent company owns the intellectual property and licenses it to a subsidiary or related entity for franchising purposes.