What design standards must a Chicken Guy franchisee meet during renewal renovations?

According to Chicken Guy's 2025 Franchise Disclosure Document, franchisees seeking a renewal term must renovate and modernize their restaurant to meet specific design standards. Prior to the end of the initial term, franchisees must make the capital expenditures necessary to conform to the interior and exterior designs, décor, color schemes, furnishings, equipment, and presentation of the Proprietary Marks. These standards must align with the image of the Chicken Guy system for new restaurants at the time the franchisee provides notice of renewal. This includes any structural changes, remodeling, redecoration, and modifications to existing improvements necessary to achieve this conformity.

This requirement ensures that all Chicken Guy restaurants maintain a consistent and up-to-date brand image. By adhering to the current design standards for new restaurants, renewed locations will reflect the latest brand aesthetics and operational layouts. This can involve significant investment, as franchisees may need to update furniture, fixtures, signage, and potentially undertake structural modifications to comply with the new image standards.

The franchisee is responsible for covering the costs of these renovations. It is crucial for prospective franchisees to understand that these renewal renovation requirements can represent a substantial financial obligation. Franchisees should inquire about the typical scope and cost of these renovations during the due diligence process to adequately prepare for this potential expense at the end of their initial term. Furthermore, franchisees must ensure compliance with Chicken Guy's then-current training requirements for themselves and their employees at the Franchised Restaurant.