On what date was the trademark 'Authentic Originals Logo' registered for Chick Fil A?

According to Chick Fil A's 2025 Franchise Disclosure Document, the trademark for the 'Authentic Originals Logo' was registered on December 26, 2023. This information is part of a comprehensive list of trademarks owned by CFA Properties, Inc., an affiliate of Chick Fil A, and licensed to Chick Fil A for use by its franchisees. The registration date signifies when the trademark was officially recognized and protected by the United States Patent and Trademark Office.

For a prospective Chick Fil A franchisee, understanding the trademark registration dates is crucial because it confirms the legal protection afforded to these brand identifiers. This protection ensures that other businesses cannot use similar logos or names that could confuse customers or infringe on Chick Fil A's brand identity. The FDD also notes that Chick Fil A has the right to protect these trademarks at its own expense and requires franchisees to notify them of any potential infringements.

The FDD also clarifies that while many trademarks are registered, some are only under application. Trademarks under application may not have the same legal benefits as registered trademarks, potentially increasing expenses if an alternative trademark is needed due to challenges. In the case of the 'Authentic Originals Logo,' the trademark is registered, providing a stronger legal standing.

It is important for franchisees to be aware of these trademark details as they are obligated to use the trademarks correctly and cease all use upon termination of the Franchise Agreement. This ensures consistent brand representation and adherence to legal requirements, safeguarding both the franchisee's and Chick Fil A's interests.