Are Checkers restaurants owned by the franchisor or its affiliates required to contribute to advertising cooperatives on the same basis as other members?

According to Checkers' 2025 Franchise Disclosure Document, when Checkers or its affiliates own restaurants located in an area covered by a local or regional advertising cooperative, they are required to contribute to the cooperative on the same basis as the general membership. This means that company-owned stores do not receive preferential treatment in terms of advertising contributions.

This policy ensures that all Checkers restaurants within a cooperative area, regardless of ownership, contribute equitably to local advertising efforts. This can foster a sense of fairness and shared responsibility for promoting the brand within the region. Franchisees benefit from knowing that company-owned stores are equally invested in local marketing initiatives.

However, franchisees should review the cooperative's bylaws to fully understand the contribution requirements and how funds are allocated. It's also important to note that special regional promotions may require additional fees, as stated in the FDD, which are not credited towards the standard advertising expenditure requirements. Franchisees should also confirm whether the contribution expectations are the same for non-traditional sites.