Under the Chatime franchise agreement, does the definition of 'Confidential Information' include plans and specifications for the development of Outlets?
Chatime Franchise · 2025 FDDAnswer from 2025 FDD Document
(12) Confidential Information means:
(a) Plans and specifications for the development of Outlets;
(b) Recipes, training materials, programs and systems, methods, techniques, formats, specifications, standards, procedures, sales and marketing techniques, computer software programs, statistical data, and knowledge of and experience relating to the development and operation of Outlets;
(c) Marketing and advertising programs;
(d) Knowledge of specifications for and suppliers of Raw Materials and certain other Products, materials, supplies, equipment, fixtures, furnishings and services and knowledge of operating results and financial performance of Outlets;
(e) The Operations Manual (as applicable from time to time), Operations Manual Addendum, and all other materials;
(f) Global Policies and Procedures;
(g) Information concerning the business and financial affairs of Franchisor and their Affiliates including, without limitation, the identity of prospective franchisees, prospective developers, developer, and Franchisees;
(h) The System Standards;
(i) Any information which is provided by Franchisor or any of its Affiliates and marked "confidential" or any information which is provided by Franchisor or any of its Affiliates pursuant to this Agreement or which Developer learns or gains access to by reason of this Agreement; and
(j) Any information that would at law be considered secret or confidential information of Franchisor or any Affiliate of Franchisor.
Source: Item 23 — Receipts (FDD pages 58–262)
What This Means (2025 FDD)
According to Chatime's 2025 Franchise Disclosure Document, the definition of 'Confidential Information' includes plans and specifications for the development of Outlets. This means that any plans, blueprints, or detailed instructions related to how a Chatime store is set up, designed, or constructed are considered confidential. Franchisees are obligated to protect this information and not disclose it to unauthorized parties. This obligation extends to recipes, training materials, programs and systems, methods, techniques, formats, specifications, standards, procedures, sales and marketing techniques, computer software programs, statistical data, and knowledge of and experience relating to the development and operation of the Outlet. Marketing and advertising programs are also considered confidential information.
This confidentiality requirement is a standard practice in franchising to protect the brand's unique identity and operational methods. By keeping these details secret, Chatime aims to maintain a competitive advantage and ensure consistency across all franchise locations. The definition extends to knowledge of specifications for and suppliers of raw materials and certain other products, materials, supplies, equipment, fixtures, furnishings and services and knowledge of operating results and financial performance of the Outlet. The Operations Manual, Operations Manual Addendum, and all other materials are also considered confidential.
For a prospective Chatime franchisee, this means they must exercise caution in handling any documents or information related to store development. They should avoid discussing these details with contractors, suppliers, or other individuals who are not authorized by Chatime. Franchisees must also ensure that their employees understand and adhere to these confidentiality requirements. Information concerning the business and financial affairs of Chatime and their Affiliates including, without limitation, the identity of prospective franchisees and Franchisees is also considered confidential. The System Standards are also included in the definition of confidential information.
Failure to comply with these confidentiality obligations could result in legal action or termination of the franchise agreement. Franchisees should carefully review the confidentiality clauses in their franchise agreement and seek legal advice if they have any questions about their obligations. Any information which is provided by Chatime or any of its Affiliates and marked "confidential" or any information which is provided by Chatime or any of its Affiliates pursuant to this Agreement or which Franchisee learns or gains access to by reason of this Agreement is considered confidential. Any information that would at law be considered secret or confidential information of Chatime or any Affiliate of Chatime is also included in the definition.