What is the Additional Marketing Assistance Fee for Chatime, and when is it due?
Chatime Franchise · 2025 FDDAnswer from 2025 FDD Document
hat our net yield is unchanged. | | Additional Marketing Assistance Fee | Current rates are $250 to $500 per person per day | As invoiced | If you request any additional marketing assistance from us that is not within the scope of assistance provided for by the Brand Marketing Fee, you will pay us any additional fees we charge for such additional marketing assistance. | | Fee(1) Type of | Amount | Due Date | Remarks | |------------------------------------|----------------------------------------------------------------------------------------------------------------------|-------------|---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------
Source: Item 6 — Other Fees (FDD pages 13–17)
What This Means (2025 FDD)
According to Chatime's 2025 Franchise Disclosure Document, if a franchisee requests marketing assistance beyond what is covered by the Brand Marketing Fee, they will be charged an Additional Marketing Assistance Fee. The current rates for this fee range from $250 to $500 per person per day. This fee is due as invoiced by Chatime.
This means that if a Chatime franchisee needs extra marketing support, such as for a special event or a localized campaign, they will incur this additional cost. The fee covers the cost of Chatime's personnel providing the assistance. Franchisees should factor this potential expense into their budget, especially if they anticipate needing significant marketing support beyond the standard offerings.
It's important for prospective Chatime franchisees to understand the scope of marketing support included in the standard Brand Marketing Fee (2.0% of Gross Sales) and to assess their potential need for additional assistance. They should also inquire about the specific services covered by the Additional Marketing Assistance Fee and the process for requesting and receiving such support. Understanding these costs and processes will help franchisees manage their marketing budget effectively and avoid unexpected expenses.