What exhibit outlines the Assignment of Telephone Numbers and Digital Media Accounts for a Casiola franchise?

According to Casiola's 2024 Franchise Disclosure Document, the agreement for the "Assignment of Telephone Numbers and Digital Media Accounts" is detailed in Exhibit 3 of the Franchise Agreement. This assignment covers all telephone numbers, facsimile numbers, listings, domain names, and Digital Media associated with the franchisee's Casiola Business. Digital Media includes any interactive or static digital document, listing, directory, application, advertisement, link, metadata, or media that is transmitted within a closed or private network, or that is connected to the internet or social media platforms.

This agreement ensures that upon termination or expiration of the Franchise Agreement, all such media and accounts are transferred to Casiola Franchise LLC. This transfer is automatic and relies on the franchisor's declaration as proof of termination or expiration, which is considered dispositive and not subject to challenge. Third parties are authorized to rely on this assignment to ensure that access to and control of the media is maintained by Casiola.

The purpose of this assignment is to allow Casiola to maintain control over its brand's digital presence and customer communications. By having franchisees assign their telephone numbers and digital media accounts, Casiola can ensure consistency and quality in its marketing and customer service efforts. This is a common practice in franchising, as it protects the brand's reputation and ensures a smooth transition when a franchise changes hands.

Prospective franchisees should carefully review Exhibit 3 to understand the full scope of the assignment and their obligations regarding telephone numbers and digital media accounts. They should also note that Casiola retains ownership of all Digital Media and Published Content, even if the franchisee creates it, if it is approved by Casiola. Franchisees should be aware that they must execute and deliver this assignment upon request by Casiola and may be required to update or re-execute it periodically.