Since when has Bobby Morena been the Chief Development Officer for Carvel?
Carvel Franchise · 2025 FDDAnswer from 2025 FDD Document
Bobby has been our Chief Development Officer since January 2025. Bobby has also served in the same role for GoTo Foods and CL since January 2025. From January 2024 to December 2024, Bobby served as Senior Vice President, Franchise Sales for us, GoTo Foods, and each of
the other GoTo Foods Portfolio companies. Bobby was the Vice President, Retention and Lead Generation for us, GoTo Foods, and each of the other GoTo Foods Portfolio companies from April 2021 to January 2024. From February 2020 to April 2021, Bobby was the Director of Franchise Development for Inspire Brands in Atlanta, Georgia. From September 2001 to February 2020, Bobby was Director of Franchise Development for Jimmy John's Franchise, LLC in Champaign, Illinois. Bobby serves in his present capacities in Atlanta, Georgia.
Source: Item 2 — Business Experience (FDD pages 24–27)
What This Means (2025 FDD)
According to Carvel's 2025 Franchise Disclosure Document, Bobby Morena has held the position of Chief Development Officer since January 2025. He also assumed the same role for GoTo Foods and CL at the same time. Before this, from January 2024 to December 2024, he was the Senior Vice President, Franchise Sales for Carvel, GoTo Foods, and other GoTo Foods Portfolio companies.
Prior to his role as Senior Vice President, Franchise Sales, Bobby Morena held the position of Vice President, Retention and Lead Generation for Carvel, GoTo Foods, and other GoTo Foods Portfolio companies from April 2021 to January 2024. Before joining Carvel, from February 2020 to April 2021, he was the Director of Franchise Development for Inspire Brands in Atlanta, Georgia. Earlier in his career, from September 2001 to February 2020, he was the Director of Franchise Development for Jimmy John's Franchise, LLC in Champaign, Illinois.
This information is relevant for prospective Carvel franchisees as it provides insight into the experience and background of a key member of the leadership team. Knowing that the Chief Development Officer has extensive experience in franchise development and sales, including previous roles within the Carvel organization and other franchise systems like Jimmy John's, may give franchisees confidence in the strategic direction of the brand's growth and development efforts. It also shows his career progression within the GoTo Foods portfolio of brands, indicating familiarity with the company's overall strategies.