What is the registration number for the 'Carvel' trademark that was registered on May 30, 1961?
Carvel Franchise · 2025 FDDAnswer from 2025 FDD Document
| Mark | Registration Number | Registration Date |
|---|---|---|
| Carvel | 0716227 | May 30, 1961 |
| 4822844 | September 29, 2015 | |
| (in red) | 4823009 | September 29, 2015 |
| 4822853 | September 29, 2015 | |
| (in red) | 4913535 | March 8, 2016 |
Source: Item 13 — Trademarks (FDD pages 79–81)
What This Means (2025 FDD)
According to Carvel's 2025 Franchise Disclosure Document, the registration number for the 'Carvel' trademark registered on May 30, 1961, is 0716227. Carvel owns this trademark, which is registered on the Principal Register of the U.S. Patent and Trademark Office. The trademark has been renewed at the proper time, ensuring its continued legal protection.
Carvel licensing the trademark to franchisees is a crucial aspect of the franchise agreement. Franchisees are granted the right to use the 'Carvel' trademark to identify their Shoppe, but they must adhere strictly to Carvel's standards, specifications, requirements, and instructions. This ensures brand consistency and protects the goodwill associated with the trademark. Franchisees cannot apply to register any proprietary mark themselves and must use the marks only as authorized by Carvel.
It is important for prospective Carvel franchisees to understand that all rights to use the 'Carvel' trademarks revert to Carvel upon the expiration or termination of the Franchise Agreement. Franchisees gain no enduring rights to the trademarks and cannot contest Carvel's ownership or interest in them. This underscores the importance of adhering to the franchise agreement and maintaining a good relationship with Carvel to ensure continued use of the trademarks during the franchise term.