What is the Primary Contact Training for Carvel, and who is it designed for?
Carvel Franchise · 2025 FDDAnswer from 2025 FDD Document
or a vendor in order to use such system. We will give you an opportunity to view the Manuals in the corporate office or at another agreed-upon location before you purchase a franchise, if you so request.
Training
Below, we have described our current training program. We reserve the right to modify the training program at any time, including the frequency, timing, length, content, format, and location of training.
Management Training Program. Prior to the opening of the Shoppe, your Required Trainees must attend and successfully complete to our satisfaction the Management Training Program. In addition, your Primary Contact must successfully complete (i) a limited version of the Management Training Program designed for Primary Contacts (the "Primary Contact Training"), if they will not be involved in the day-to-day operation of the Shoppe or (ii) the entire Management Training Program, if they will be a Manager involved in the day-to-day operation of the Shoppe (in which case, they will count as one of your Required Trainees). Your Directors of Operations, if any, must also attend and successfully complete to our satisfaction our Management Training Program (or a modified version of it) and any other additional training programs that we may
require.
All individuals attending our Management Training Program must be at least 18 years old and must have management experience as a restaurant owner and/or operator in order for them to follow along with the pace of training that this program requires.
Source: Item 11 — Franchisor's Assistance, Advertising, Computer Systems, and Training (FDD pages 59–74)
What This Means (2025 FDD)
According to Carvel's 2025 Franchise Disclosure Document, Primary Contact Training is a limited version of the Management Training Program designed for Primary Contacts who will not be involved in the day-to-day operations of the Carvel Shoppe. However, if the Primary Contact will be a Manager involved in the daily operations, they must complete the entire Management Training Program. In this case, they will be counted as one of the Required Trainees.
Subsequent Trainees, such as Primary Contacts or Managers hired after the Shoppe opens, must also attend and successfully complete either the Management Training Program or the Primary Contact Training before becoming involved in the operation of the Carvel Shoppe. Carvel may also require employees transferring from another Shoppe to complete the Management Training Program again.
Carvel also reserves the right to modify the training program at any time, including the frequency, timing, length, content, format, and location of training. This means that the specific content and delivery of the Primary Contact Training could change, so prospective franchisees should confirm the current details with Carvel before signing the Franchise Agreement.