What are the Carls Jr. franchisee's obligations regarding the protection of confidential information in Item 9, and how do these obligations relate to the franchisor's proprietary information as described in the franchise agreement?
Carls_Jr Franchise · 2025 FDDAnswer from 2025 FDD Document
advantage; (3) the trade secrets and confidential and proprietary information and know-how derive independent economic value to CJR from not being generally known to and not readily ascertainable by others; (4) CJR has taken all measures appropriate to protect the trade secrets and the confidentiality of the proprietary information and know-how of the System; (5) all material or other information now or hereafter provided or disclosed to Franchisee regarding the System is disclosed in confidence; (6) Franchisee has no right to disclose any part of the System to anyone who is not an employee of Franchisee; (7) Franchisee will disclose to its employees only those parts of the System that an employee needs to know; (8) Franchisee will have a system in place to ensure that its employees keep confidential CJR's trade secrets and confidential and proprietary information, and, if requested by CJR, Franchisee shall obtain from those of its employees designated by CJR an executed Confidential Disclosure Agreement in the form prescribed by CJR; (9) by entering into this Agreement, Franchisee does not acquire any ownership interest in the System; and (10) Franchisee's use or duplication of the System or any part of the System in any other business, or disclosure of any part of the System to others for use or duplication in any other business, would constitute an unfair method of competition, for which CJR would be entitled to all legal and equitable remedies, including injunctive relief, without posting a bond.
Franchisee shall not, during the term of this Agreement or at any time thereafter, communicate or disclose any trade secrets or confidential or proprietary information or know-how of the System to any unauthorized person, or do or perform, directly or indirectly, any other acts injurious or prejudicial to any of the Proprietary Marks or the System. Any and all information, knowledge, know-how and techniques, including all drawings, materials, equipment, specifications, recipes, techniques and other data that CJR or its affiliates designate as confidential shall be deemed confidential for purposes of this Agreement.
C. Restrictions
- (1) Franchisee acknowledges and agrees that: (a) pursuant to this Agreement, Franchisee will have access to valuable trade secrets, specialized training and other confidential information from CJR and/or its affiliates regarding the development, operation, product preparation and sales, market and operations research, advertising and marketing plans and strategies, purchasing, sales and marketing methods and techniques of CJR and its affiliates and the System; (b) the know-how regarding the System and the opportunities, associations and experience acquired by Franchisee pursuant to this Agreement are of substantial value; (c) in developing the System, CJR and its affiliates have made substantial investments of time, effort, and money; (d) CJR would be unable adequately to protect the System and its trade secrets and confidential and proprietary information against unauthorized use or disclosure and would be unable adequately to encourage a free exchange of ideas and information among operators of Carl's Jr. Restaurants if franchisees or developers were permitted to engage in the activities described in Section 20.C.(2)(a) or to hold interests in the businesses described in Sections 20.C.(2)(b) and (3); (e) all restaurants operating in a quick-service format are substantial and direct competitors of the System; and (f) the restrictions on Franchisee's right to hold interests in, or perform services for, the businesses described in Sections 20.C.(2)(b) and (3) will not unduly limit its activities.
- (2) Accordingly, Franchisee covenants and agrees that, except with CJR's prior written consent, during the term of this Agreement, and for a continuous period of 2 years following its expiration, transfer, or termination, Franchisee shall not, either directly or indirectly, for itself, or through, on behalf of, or in conjunction with, any person, firm, partnership, corporation, or other entity:
- (a) Divert or attempt to divert any business or customer, or potential business or customer, of any Carl's Jr. Restaurant to any competitor, by direct or indirect inducement or otherwise.
- (b) Own, maintain, operate, engage in, grant a franchise to, advise, help, make loans to, lease property to, sell the property underlying the Franchised Location and related assets to, or have any interest in, either directly or indirectly, any restaurant business: (i) whose sales of Designated Entrée Items (as defined below) during any daypart are reasonably likely to account collectively for 20% or more of the restaurant's sales of all entrée items during that daypart; (ii) that features or promotes any Designated Entrée Item in its advertising; or (iii) that operates in a quick-service format (with or without table service). For purposes of the previous sentence, the term "Designated Entrée Items" means any hamburger sandwich, chicken sandwich, breakfast sandwich and any other entrée item of a type designated by CJR as part of the System at any time during the term of this Agreement. During the term of this Agreement, there is no geographical limitation on this restriction. Following the expiration, transfer or termination of this Agreement, this restriction shall apply to any restaurant business located within a 2 mile radius of the Franchised Location and any restaurant business within a 2 mile radius of any then-existing Carl's Jr. Restaurant. This restriction shall not apply to Franchisee's existing restaurant or foodservice operations, if any, which are identified in Appendix A, nor shall it apply to other restaurants operated by Franchisee that are franchised by CJR or its affiliates.
If any part of these restrictions is found to be unreasonable in time or distance, each month of time or mile of distance may be deemed a separate unit so that the time or distance may be reduced by appropriate order of the court to that deemed reasonable.
What This Means (2025 FDD)
According to the 2025 Carls Jr. Franchise Disclosure Document, franchisees have strict obligations to protect the franchisor's confidential information, which is crucial for maintaining the integrity and competitive advantage of the Carls Jr. system. The franchise agreement emphasizes that franchisees gain access to valuable trade secrets, specialized training, and confidential information related to the development, operation, product preparation, sales, market research, advertising, purchasing, and marketing of Carls Jr. restaurants. Franchisees must acknowledge the substantial value and investments made by Carls Jr. in developing the system and understand that unauthorized use or disclosure of this information would harm the company. This underscores the importance of keeping all proprietary information secure and only sharing it with employees and agents who have a legitimate need to know and who also agree to maintain its confidentiality.
The FDD specifies that confidential information includes manuals, formulas, methods, customer information, vendor and pricing lists, and policies. The Operations Procedures Manual (OPM) is a key component, containing detailed standards and specifications for managing and operating the franchised restaurant. It covers aspects such as product selection, preparation, packaging, ingredients, recipes, service, sales, employee training, marketing, advertising, signs, fixtures, employee dress attire, menu concepts, bookkeeping, accounting, and other business systems. Franchisees must recognize that these trade secrets derive independent economic value from not being generally known or easily ascertainable by others.
To ensure confidentiality, franchisees must hold all trade secrets and proprietary information in strict confidence and not disclose them to unauthorized individuals. Disclosure is permitted only to employees and agents with a legitimate need to know, provided they are also bound by confidentiality requirements. Franchisees also agree not to contest Carls Jr.'s interest in these trade secrets. Furthermore, the developer acknowledges that CJR owns all rights to the Carl's Jr. System, which includes trade secrets and confidential information that provide a competitive advantage. Developers must implement systems to ensure their employees maintain the confidentiality of CJR's trade secrets and may be required to obtain signed Confidential Disclosure Agreements from designated employees. This multi-layered approach to confidentiality highlights the critical importance Carls Jr. places on protecting its proprietary information and maintaining a competitive edge in the quick-service restaurant market.