What are the requirements for trademark notices when a Caring Transitions franchisee uses Caring Transitions trademarks in advertising?

According to Caring Transitions's 2025 Franchise Disclosure Document, a franchisee must use appropriate trademark notices when using Caring Transitions's trademarks or commercial symbols in advertising or any other form of promotion. These notices include ®, SM, or other trademark notices as required by Caring Transitions or the law.

This means that when a franchisee advertises their Caring Transitions business, they need to ensure they are correctly displaying the appropriate trademark symbols alongside the Caring Transitions name and logo. This is to protect the trademarks and inform the public that these marks are registered and owned by Caring Transitions. Failure to comply with these requirements could lead to legal issues or a breach of the franchise agreement.

It is the franchisee's responsibility to stay informed about the current trademark requirements and ensure all advertising and promotional materials are compliant. This includes understanding when to use the ® symbol for registered trademarks and the SM symbol for service marks. Franchisees should seek clarification from Caring Transitions if they are unsure about the correct usage of these notices.