What rights does Caring Senior Service have as a condition to granting consent for a franchisee's website?
Caring_Senior_Service Franchise · 2025 FDDAnswer from 2025 FDD Document
The Franchise Agreement provides that you are not permitted to establish any Website or online or digital presence related to the Proprietary Marks or the System, nor may you offer, promote, or sell any products or services, or make any use of the Marks, through the Internet or through digital or other means without our prior written approval. As a condition to granting any consent, we will have the right to establish any requirement that we deem appropriate, including a requirement that your only presence on the Internet will be through one or more web pages that we establish on our Website. You are strictly prohibited from promoting your Franchised Business or using our Proprietary Marks in any manner on social or networking Websites, such as Facebook, LinkedIn, and X, without our prior written consent. If we consent to any such use, you must adhere to the standards and any specifications we implement, such as granting us administrative rights and agreeing to and complying with any and all social media or Internet usage policies we establish.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS AND TRAINING (FDD pages 25–32)
What This Means (2025 FDD)
According to Caring Senior Service's 2025 Franchise Disclosure Document, franchisees must obtain prior written approval from Caring Senior Service before establishing any website or online presence related to the Proprietary Marks or the System. This includes offering, promoting, or selling any products or services, or making any use of the Marks, through the Internet or through digital or other means.
As a condition of granting consent for a franchisee's website, Caring Senior Service retains the right to establish any requirement it deems appropriate. This includes requiring that the franchisee's only presence on the Internet be through web pages that Caring Senior Service establishes on its own website.
Caring Senior Service strictly prohibits franchisees from promoting their Franchised Business or using their Proprietary Marks on social or networking websites, such as Facebook, LinkedIn, and X, without prior written consent. If Caring Senior Service consents to such use, franchisees must adhere to the standards and any specifications implemented by Caring Senior Service, such as granting Caring Senior Service administrative rights and agreeing to and complying with any and all social media or Internet usage policies it establishes.