What are the requirements for Caring Senior Service advertising signs displayed by the franchisee?
Caring_Senior_Service Franchise · 2025 FDDAnswer from 2025 FDD Document
of residence;
- (e) at your own expense, promotionally display in and upon the Premises "Caring Senior Service" advertising signs of such nature, form, color, number, location, size and containing such material as we shall direct or approve in writing. Only signs or advertising media approved by us shall be displayed by you in or upon the Business Premises or elsewhere. All signs must be purchased from suppliers approved by us. You shall install and maintain such signs at your own expense for the period that such signs remain in your possession. Upon termination of this Agreement for whatever reason, the signs
shall become our property, and you shall promptly remove and procure any such signs and deliver them to us according to our direction;
- (f) adhere to our minimum quality standards and specifications for all facets of the "Caring Senior Service" franchise, including equipment, signage, layout design, décor, fixtures, inventory supplies, advertising and sales promotion materials and other products or materials used in the operation of a Business. Such standards and specifications have been established by us for uniformity, quality control and to protect, maintain and foster our reputation, goodwill and public acceptance. All such information regarding standards and specifications is contained in the Confidential Operations Manual. The Confidential Operations Manual is incorporated in this Agreement by reference and you agree to comply with all provisions therein. All such standards and specifications may be modified at any time by us. We will provide you with a list of and specifications for the equipment and fixtures which are consistent with the standard Business. We will provide you with a list of recommended or required fixtures and equipment and the approved suppliers thereof, which list may be modified by us from time to time. We shall also provide you with lists and specifications of approved promotional materials, supplies, and other inventory items needed in the daily operation of Businesses. We will afford you the opportunity to purchase in sufficient quantity, and in a timely manner to meet your reasonable needs, any proprietary products and supplies as we or our affiliated companies are in the business of selling.
- (i) We have and will continue to periodically approve suppliers and distributors of the products, materials and supplies used in the operation of a Business that meet our standards and requirements, including, without limitation, standards and requirements relating to product quality, prices, consistency, reliability, financial capability, labor relations and client relations.
Source: Item 23 — RECEIPTS (FDD pages 53–204)
What This Means (2025 FDD)
According to Caring Senior Service's 2025 Franchise Disclosure Document, franchisees must display "Caring Senior Service" advertising signs that conform to specific requirements. These signs must be of a nature, form, color, number, location, size, and contain material as directed or approved in writing by Caring Senior Service. Franchisees are required to promotionally display these signs in and upon their business premises at their own expense.
Only signs or advertising media approved by Caring Senior Service can be displayed on the business premises or elsewhere. All signs must be purchased from suppliers approved by Caring Senior Service, and franchisees are responsible for the installation and maintenance costs for as long as the signs are in their possession. Upon termination of the franchise agreement, the signs become the property of Caring Senior Service, and the franchisee must promptly remove and deliver them as directed.
Caring Senior Service also has the right to change the design of the Caring Senior Service businesses, including signage, to meet competition or enhance the business. Franchisees must comply with these changes within the specified time frames, and all changes are at the franchisee's sole cost and expense. The franchisee shall not attach or exhibit any signs, displays, or posters on or in the interior of said building other than signs, displays or posters then currently supplied, required, or authorized in writing by Caring Senior Service, nor shall you permit or suffer others to do so.
To maintain uniform standards and protect Caring Senior Service's reputation, franchisees must use only the proprietary marks designated by Caring Senior Service in their business and advertising. Franchisees are required to affix the appropriate copyright and trademark symbols on all advertising, publicity, signs, and other printed material using the Caring Senior Service name or proprietary marks.