Who manages the Marketing Fund for Care Plus Medical Ucc?

According to Care Plus Medical Ucc's 2024 Franchise Disclosure Document, Care Plus Medical Ucc manages the Marketing Fund. Specifically, the FDD states that Care Plus Medical Ucc has the sole discretion in how the Marketing Fund is spent and does not have a fiduciary duty regarding the fund.

Care Plus Medical Ucc may use the Marketing Fund for marketing, advertising, and public relations on various levels, including local, regional, national, and international. This encompasses a wide range of activities such as developing advertisements, sponsorships, managing websites and social media, conducting market research, and covering administrative expenses related to the Marketing Fund.

Prospective franchisees should note that expenditures from the Marketing Fund do not need to be proportionate to their contributions, nor do they need to provide direct or indirect benefits to the franchisee. This means that while franchisees contribute to the fund, Care Plus Medical Ucc has the authority to decide how the money is spent, which may or may not directly benefit each franchisee's specific location.