Under what circumstances does Card My Yard have the right to refuse a request or withhold approval?
Card_My_Yard Franchise · 2025 FDDAnswer from 2025 FDD Document
otherwise use any computer and/or electronic media (including but not limited to the Internet, blogs, social media and podcasts) in connection with the Card My Yard business. If we grant our approval for your use of an Internet website, you acknowledge that the form, content and appearance of any
Internet website you use must comply with the System standards and must be approved by us in writing before being used. You may not advertise, promote, or post any information relating to the Card My Yard business that is misleading or reflects negatively on the Card My Yard brand in any way. However, you are authorized to advertise, promote, and post approved information relating to the Card My Yard business on the Internet through posts on social media sites such as Facebook, Instagram, Tik-Tok, Twitter, LinkedIn, Pintrest, etc., but we may, at our option, require you to immediately remove and delete any posts or other materials that we deem, in our sole discretion, to be misleading or reflecting negatively on the Card My Yard brand, and we may include information about your Card My Yard business on our website in our sole discretion. Without limitation of the foregoing, if we require, any Internet posts or website created by or for you must contain a hypertext link to our Internet website in the form we require, and no other hypertext links to third party Internet websites unless previously approved in writing by us. Notwithstanding our approval of a website or Internet post, we reserve the right to revoke our approval at any time that the website or post fails to continue to meet our standards, and you agree that upon such revocation, you will immediately delete the post and discontinue use of the website, as applicable.
- (2) You agree that you have no authority to, and you will not, register any domain name in any class or category that uses or creates any association with the Marks (including any abbreviation, acronym, phonetic variation or visual variation of the Marks) or the System without our express prior written consent. You must obtain our written approval for your domain name prior to use. Your domain name must be registered in our name and licensed to you by us. On termination or expiration of this Agreement, the license of the domain name to you will automatically terminate and you agree to undertake all such actions that we require to disassociate yourself with the domain name.
- (3) We have established an Internet website that provides information about the System and the products and services offered by Card My Yard businesses. We will have sole discretion and control over the website, including timing, design, contents and continuation. We may include at the website interior pages containing information about our franchisees' Card My Yard businesses, and we may require you to prepare all or a portion of the page for your Card My Yard business, with all such information subject to our approval prior to posting. We may use Marketing Fund monies to maintain the website.
- (4) We also have the sole right (but no obligation) to develop an Intranet through which we and our franchisees can communicate by e-mail or similar electronic means. If we develop an Intranet, you agree to participate in strict compliance with our standards, protocols and restrictions, including, without limitation, standards, protocols and restrictions relating to the encryption of confidential information and prohibitions against the transmission of libelous, derogatory or defamatory statements. We may, in our sole discretion, charge a reasonable fee for Intranet usage, which you agree to pay in accordance with our invoice.
- J. Business Licenses. You agree to secure and maintain, at your sole cost, any and all state, county, and/or local business licenses required for the operation of the Card My Yard business.
Source: Item 23 — RECEIPTS (FDD pages 84–259)
What This Means (2025 FDD)
According to the 2025 Card My Yard Franchise Disclosure Document, Card My Yard has specific rights regarding approvals and requests from franchisees. Card My Yard may withhold approval for a franchisee's use of an internet website if the form, content, and appearance do not comply with system standards or if the content is misleading or reflects negatively on the Card My Yard brand. Even if initial approval is granted, Card My Yard reserves the right to revoke it if the website or posts fail to continue meeting their standards, requiring the franchisee to immediately delete the post or discontinue the website.
Card My Yard's prior written approval is required before a franchisee can develop or use any computer or electronic media, including the internet, blogs, social media, and podcasts, in connection with the Card My Yard business. Card My Yard also requires written approval for any domain name used by the franchisee, which must be registered in Card My Yard's name and licensed back to the franchisee. Upon termination or expiration of the franchise agreement, the license to use the domain name automatically terminates, and the franchisee must take steps to disassociate themselves from the domain name.
Furthermore, franchisees must submit all advertising, promotional, and marketing materials that Card My Yard has not prepared or previously approved at least 20 days before use. If written approval is not received within 15 days after Card My Yard receives the materials, the materials are deemed disapproved, and the franchisee cannot use them. Card My Yard can withdraw approval of any advertising material at any time in its sole discretion. These stipulations ensure that Card My Yard maintains control over its brand image and marketing strategies across all franchise locations.