What was the total reported value of Card My Yard's intangible assets in 2023?
Card_My_Yard Franchise · 2025 FDDAnswer from 2025 FDD Document
c cash payments. During the year ended December 31, 2024,the Company received cash paymentstotaling $4,950,000 and the remaining receivable amount of $820,000 is due in September 2025.
The Company determined that since this settlement was related to the acquisition of Packouts, the settlement of amount would be treated as a reduction in the related purchase price and the acquired assets.
3. Goodwill and Intangible Assets
Goodwill and intangible assets consist of the following as of December
Source: Item 23 — RECEIPTS (FDD pages 84–259)
What This Means (2025 FDD)
According to Card My Yard's 2025 Franchise Disclosure Document, the total value of intangible assets in 2023 was $145,578,812. After deducting accumulated amortization, the net intangible assets were valued at $116,543,252.
Intangible assets typically include items like trade names, franchise agreements, and goodwill, which are not physical but have value to the company. For Card My Yard, these assets are significant and reflect the brand's established presence and franchise network.
Prospective franchisees should understand how these intangible assets contribute to the overall value and stability of the Card My Yard franchise system. A strong brand name and well-structured franchise agreements can positively impact a franchisee's business. Monitoring the changes in these values over time, as reflected in the FDDs, can provide insights into the brand's performance and market position.