Does Carbones Pizzeria require franchisees to get approval for all advertising before it is published?
Carbones_Pizzeria Franchise · 2025 FDDAnswer from 2025 FDD Document
[Item 23: RECEIPTS]
- a. Franchisor must approve all advertising of the Restaurant by or on behalf of Franchisee before it is published.
Franchisee shall work with Franchisor's approved design firm in creating and publishing any advertising
- b. Franchisee may not offer, promote or sell any products or services or make use of any of the Names and Marks, via any social media presence, including any websites, hashtags, profiles or accounts relating to the Franchise, without Franchisor's prior written approval.
Franchisee acknowledges that Franchisor may also impose prohibitions on Franchisee posting or blogging of comments about Franchisor, the Restaurant, or the Carbone System.
The foregoing prohibition includes personal blogs, common social networks like Facebook, Instagram, TikTok, X, Snapchat and Pinterest; professional networks, business profiles or online review or opinion sites like LinkedIn, Google Business Profile or Yelp; live-blogging tools like X and Snapchat; virtual worlds, metaverses, file, audio and video-sharing sites, and other similar social networking or media sites or tools.
Source: Item 23 — RECEIPTS (FDD pages 30–116)
What This Means (2025 FDD)
According to Carbones Pizzeria's 2025 Franchise Disclosure Document, franchisees must obtain approval from Carbones Pizzeria before publishing any advertising related to the restaurant. The franchisee is also required to collaborate with Carbones Pizzeria's approved design firm when creating and publishing advertising materials. This requirement ensures that all advertising aligns with the brand's standards and marketing strategies.
Furthermore, franchisees need prior written approval from Carbones Pizzeria before promoting or selling any products or services, or using the brand's names and marks on any social media platforms. This includes websites, hashtags, profiles, or accounts related to the franchise. Carbones Pizzeria may also restrict franchisees from posting or blogging comments about the franchisor, the restaurant, or the Carbone System.
These restrictions extend to various online platforms, including personal blogs, social networks like Facebook, Instagram, TikTok, X, Snapchat, and Pinterest, professional networks like LinkedIn, and online review sites like Google Business Profile or Yelp. The policy also covers live-blogging tools, virtual worlds, file-sharing sites, and other similar social networking or media sites. This comprehensive oversight allows Carbones Pizzeria to maintain brand consistency and control over its public image across all advertising and promotional channels.