Does Carbones Pizzeria advertise over the Internet, including social media channels?

According to Carbones Pizzeria's 2025 Franchise Disclosure Document, Carbones Pizzeria may advertise over the Internet, including social media channels. The document states that the advertising fund can be used for creating, producing, and placing consumer advertising, purchasing marketing-related technology platforms like social media management tools, and preparing and conducting media campaigns, including internet and social media advertising.

This indicates that Carbones Pizzeria has the option to utilize the Internet and social media as part of its broader advertising strategy. However, the FDD also states that there is no guarantee that advertising expenditures from the fund will directly benefit any franchisee, nor is there an obligation to spend any amount on advertising in a franchisee's specific territory. This means that while Internet and social media advertising are potential avenues for promotion, franchisees should not assume that they will directly or proportionally benefit from these efforts.

For prospective franchisees, this information highlights the importance of understanding the scope and limitations of Carbones Pizzeria's advertising support. While the brand has the capacity to engage in digital advertising, the actual allocation of resources and the potential impact on individual franchise locations can vary. Franchisees are encouraged to discuss advertising strategies and expectations with Carbones Pizzeria to gain a clearer understanding of how the brand supports its franchisees through various advertising channels.