Does the definition of 'ADS' for Caption By Hyatt hotels include alternative distribution systems?
Caption_By_Hyatt Franchise · 2025 FDDAnswer from 2025 FDD Document
- "ADS" means the online travel agencies and other alternative distribution systems that Hyatt may periodically authorize or require for Franchisee's Hotel and other similarly situated Brand Hotels (subject to Reasonable Deviations).
Source: Item 22 — Contracts (FDD page 85)
What This Means (2025 FDD)
According to Caption By Hyatt's 2025 Franchise Disclosure Document, ADS is defined as online travel agencies and other alternative distribution systems. This means that Caption By Hyatt franchisees are required to use the online travel agencies and alternative distribution systems that Hyatt authorizes for their hotels.
Caption By Hyatt retains the right to periodically authorize or require franchisees to use specific ADS for their hotels. This allows Caption By Hyatt to manage brand consistency and ensure that hotels are utilizing effective distribution channels.
This requirement ensures that Caption By Hyatt hotels are marketed through channels that Hyatt deems appropriate and effective. However, franchisees should be aware that they must use the mandated ADS and may not have the flexibility to choose their own distribution systems without Hyatt's approval.