What are the responsibilities of Mike Hrivnak as Director of Agronomy for Canopy Lawn Care?
Canopy_Lawn_Care Franchise · 2025 FDDAnswer from 2025 FDD Document
Mr. Hrivnak has served as our Director of Agronomy since June 2022. Mr. Hrivnak is also the General Manager of two of our affiliate Canopy Lawn Care Businesses, located in Raleigh, North Carolina and Charlotte, North Carolina since March 2018. Mr. Hrivnak also serves as our Turf-grass Scientist formulating and overseeing the turf programs at CANOPY®. Mr. Hrivnak is located at our headquarters in Raleigh, North Carolina.
Source: Item 2 — BUSINESS EXPERIENCE (FDD pages 14–16)
What This Means (2025 FDD)
According to the 2025 Canopy Lawn Care Franchise Disclosure Document, Mike Hrivnak holds the position of Director of Agronomy since June 2022. In addition to this role, he also serves as the General Manager for two affiliate Canopy Lawn Care businesses located in Raleigh and Charlotte, North Carolina, since March 2018.
Mr. Hrivnak's responsibilities as Director of Agronomy include serving as the Turf-grass Scientist for Canopy Lawn Care. In this capacity, he is responsible for formulating and overseeing the turf programs for the CANOPY® brand.
Mr. Hrivnak is located at the company headquarters in Raleigh, North Carolina, which likely facilitates his oversight of the turf programs and coordination with the other Canopy Lawn Care locations. As Director of Agronomy, his expertise in turf management is a key resource for franchisees, ensuring consistent quality and effective lawn care practices across all Canopy Lawn Care operations.