After termination, what specific mark must a Canine Dimensions franchisee immediately and permanently cease to use?
Canine_Dimensions Franchise · 2025 FDDAnswer from 2025 FDD Document
- 15.1.2 Franchisee must immediately and permanently cease to use, in any manner whatsoever, any confidential methods, procedures and techniques associated with the System; the Mark "Canine Dimensions", and all other Marks and distinctive forms, slogans, signs, symbols, monograms and devices associated with the System, and shall entirely remove all Internet listings, local citations and social media associated with the System. In particular, Franchisee must cease to use, without limitation, all signs, advertising materials, displays, stationery, forms, and any other articles or clothing which display the Marks.
- 15.1.3 Franchisee must take such action as may be necessary to cancel any assumed name or equivalent registration that contains the mark "Canine Dimensions" or any other service mark or trademark of Franchisor, and Franchisee must furnish Franchisor with proof of compliance with this obligation within thirty (30) days after termination or expiration of this Agreement.
Source: Item 22 — CONTRACTS (FDD page 36)
What This Means (2025 FDD)
According to Canine Dimensions' 2025 Franchise Disclosure Document, upon termination or expiration of the franchise agreement, a franchisee must immediately and permanently stop using the mark "Canine Dimensions". This includes all other marks, distinctive forms, slogans, signs, symbols, monograms, and devices associated with the Canine Dimensions system.
This requirement means a former Canine Dimensions franchisee cannot use any branding or materials that identify them with the Canine Dimensions system after the agreement ends. This extends to all signs, advertising materials, displays, stationery, forms, clothing, internet listings, local citations, and social media associated with the system. The franchisee must also cancel any assumed name registrations containing the "Canine Dimensions" mark.
This provision is standard in franchising to protect the brand's integrity and prevent confusion among customers. It ensures that only current franchisees in good standing represent the Canine Dimensions brand. Failure to comply could result in legal action from Canine Dimensions, as unauthorized use of the marks can cause irreparable harm to the franchisor.