Can a Canine Dimensions franchisee use the marks as part of its Business Entity name?

According to Canine Dimensions' 2025 Franchise Disclosure Document, franchisees are not allowed to use the Canine Dimensions marks as part of their business entity name. This restriction is explicitly stated in the franchise agreement to protect the brand's uniformity and prevent any potential legal issues related to trademark infringement or misuse.

This stipulation means that while franchisees can operate under the Canine Dimensions brand, their registered business name must be distinct. For example, a franchisee might register their business as "ABC Dog Training, LLC" but operate their franchise as "Canine Dimensions of [Location]". This ensures that the franchisor maintains control over its trademarks and prevents franchisees from creating confusion in the marketplace.

This restriction is a fairly standard practice in franchising. It helps to maintain a clear distinction between the franchisor and the franchisee as independent entities. Franchisees must comply with this and other instructions from Canine Dimensions Franchising, LLC in filing and maintaining a requisite trade name or fictitious name registration, and shall execute any documents deemed necessary by Franchisor or its counsel to obtain protection for the Marks or to maintain their continued validity and enforceability.