Is a Canine Dimensions franchisee required to identify themselves as independently owned and operated on electronic communications?
Canine_Dimensions Franchise · 2025 FDDAnswer from 2025 FDD Document
Franchisee must post a conspicuous notice on any documents used with Franchisee's customers and Associates that states: "EACH CANINE DIMENSIONS BUSINESS IS INDEPENDENTLY OWNED AND OPERATED" or any modification of this statement as Franchisor requires.
Franchisee must include this disclaimer on all business cards, stationery, promotional and advertising materials, website and Internet communications, real estate documents, and all other materials Franchisee uses.
Source: Item 22 — CONTRACTS (FDD page 36)
What This Means (2025 FDD)
According to Canine Dimensions's 2025 Franchise Disclosure Document, franchisees must identify their business as independently owned and operated. This requirement extends to various forms of communication and documentation.
Specifically, Canine Dimensions franchisees must include a disclaimer stating "EACH CANINE DIMENSIONS BUSINESS IS INDEPENDENTLY OWNED AND OPERATED" (or any modification required by the franchisor) on all business cards, stationery, promotional and advertising materials, websites, internet communications, and real estate documents. This ensures that customers and associates are aware of the franchisee's independent status.
This requirement is in place to clarify that while franchisees operate under the Canine Dimensions brand and system, they are not direct extensions of the parent company. This distinction is important for legal and liability reasons, as well as for managing customer expectations. Franchisees should ensure that all their communications and materials adhere to this requirement to maintain compliance with the franchise agreement.