Does Canine Dimensions anticipate forming or approving regional advertising cooperatives?

According to Canine Dimensions' 2025 Franchise Disclosure Document, Canine Dimensions does not anticipate forming, or approving the formation of, regional advertising cooperatives. This means that franchisees should not expect the franchisor to establish or endorse any collaborative advertising efforts among franchisees in specific geographic areas.

However, Canine Dimensions does require participation in an internet marketing program, referred to as the "Internet Advertising Fund," which the franchisor controls. The fee for this fund is a minimum of $1,000 per month, although franchisees can choose to contribute more. Canine Dimensions has complete discretion over how the Internet Advertising Fund is used, including for local, regional, or national internet marketing, advertising, sales promotion, and website development.

While franchisees are required to contribute to the Internet Advertising Fund, Canine Dimensions does not guarantee that advertising expenditures from the fund will directly benefit any specific franchisee or geographic area. Franchisees are also allowed to create their own advertising, but it must be approved by Canine Dimensions.