Does the Camp Margaritaville system conduct secret shopper reports?

According to the 2025 Camp Margaritaville FDD, Camp Margaritaville conducts system-wide secret shopper reports. Franchisees must ensure their resort achieves a minimum score on these reports, as detailed in the Manual.

Camp Margaritaville also uses other quality assurance measures, including staff surveys, online reputation scores, and food safety and sanitation audits. The specific score required to pass each of these quality measures is set by Camp Margaritaville and communicated in writing as part of the System Standards.

If a Camp Margaritaville franchisee's Quality Assurance Audit is unsatisfactory, Camp Margaritaville may require the franchisee to participate in a Guest Satisfaction Improvement Program. This program lasts nine months and includes additional training, in-person meetings, webinars, and audits. The cost for this program is $20,000 for up to ten participants or $30,000 for eleven to twenty participants. The program primarily takes place at the franchisee's resort but may also include travel to other similar properties to benchmark best practices.