What services are included in the Call Center Services that Camp Margaritaville provides?
Camp_Margaritaville Franchise · 2025 FDDAnswer from 2025 FDD Document
Margaritaville agrees to provide services and sales support related to in-bound telephone resort reservations ("Services Call Center") for Customer's Property under these Call Center Terms of Use. Margaritaville may provide such Call Center Services, from time to time in its discretion, through an affiliate or third-party supplier (a "Third-Party Call Center Provider"). The Third-Party Call Center Provider may provide Call Center Services directly to Customer, on behalf of Margaritaville, in accordance with the terms and conditions herein.
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- Such Call Center Services shall include the following:
- (a) to establish and maintain exclusive local toll-free number(s) for Customer for making overnight accommodation reservations at the Property. The number(s) will connect callers to the call center. Such numbers should be for the exclusive purpose and use by callers for making reservations at Customer's Property. The Call Center Services shall be provided 24 x 7 during the term of these Call Center Reservations Services Terms of Use ("Call Center Terms of Use").
- (b) to provide sufficient agents at the call center and ensure that:
- (i) the agent(s) shall be fluent in the languages specified on Attachment 1;
- (ii) all calls will be answered with the standard greetings of Customer in the language specified by Customer as listed on Attachment 1.
- (c) after the first ninety (90) days following commencement of Call Center Services, to use reasonable efforts to achieve a monthly call response time of no less than 75% of the calls received to be answered within 20 seconds of the call having been routed to the appropriate agent. The Service Level Agreement set forth at Attachment 2 shall govern Margaritaville's and the Third-Party Call Center Provider's service level commitment;
- (d) to record all necessary information from callers to the toll-free numbers ("Callers") for overnight accommodations reservations ("Reservation Information"), and to transmit the Reservation Information to the Property;
- (e) to use the CR System for recordation of reservation information;
- (f) to use commercially reasonable efforts to convert calls to the toll- free numbers into booked reservations;
- (g) to provide a billing report to Customer showing information for the Property stating the following in relation to each toll-free number:
- (i) the total number of Callers;
- (ii) the total number of overnight accommodation reservations made;
- (iii) the total number of cancellations;
- (iv) the average time required to answer calls;
- (v) the number of abandoned calls; and
- (vi) average length of calls;
- (h) to provide or make available to Customer online access for the purpose of monitoring utilization of the Call Center Services and phone lines, and use of the CR System;
Source: Item 23 — RECEIPTS (FDD pages 72–406)
What This Means (2025 FDD)
According to Camp Margaritaville's 2025 Franchise Disclosure Document, the Call Center Services include several key provisions to support reservation management. Camp Margaritaville agrees to provide services and sales support related to in-bound telephone resort reservations for the franchisee's property. These services may be provided directly by Margaritaville or through a third-party supplier. The call center services are available 24/7, but this 24/7 service is only applicable to calls answered in English. All other languages are available only during designated business hours appropriate for those languages.
The specific services include establishing and maintaining exclusive local toll-free number(s) for the franchisee to make overnight accommodation reservations at the property. The agents at the call center must be fluent in the languages specified on Attachment 1 of the agreement, and all calls will be answered with the standard greetings of the franchisee in the language specified by the franchisee. After the first 90 days, Camp Margaritaville aims to achieve a monthly call response time where at least 75% of calls are answered within 20 seconds.
The call center will record all necessary information from callers for overnight accommodation reservations and transmit this information to the property. The CR System will be used for recording reservation information, and commercially reasonable efforts will be made to convert calls into booked reservations. Additionally, Camp Margaritaville will provide a billing report to the franchisee, detailing the total number of callers, overnight accommodation reservations made, cancellations, average time required to answer calls, the number of abandoned calls, and the average length of calls. The franchisee will also have online access to monitor the utilization of the Call Center Services, phone lines, and the CR System.