Does Camp Margaritaville select the site for my Resort?
Camp_Margaritaville Franchise · 2025 FDDAnswer from 2025 FDD Document
Before the Resort opens for business, we or an affiliate will:
- Review and accept or reject the site for your Resort. We do not select the site for your Resort. It is your responsibility to select a potential site. You must obtain our approval of the site. We generally do not own or lease the premises for you. We strongly urge you to hire independent consultants to analyze and investigate your proposed site. In accepting or rejecting a site, we will consider the potential site's location, visibility, accessibility, and proximity to commercial, residential and tourist centers. Additional factors include size and layout of the facility, tenant mix of surrounding properties, market trends and lease terms, and our other criteria. (Franchise Agreement, Preliminary Statement).
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 46–55)
What This Means (2025 FDD)
According to Camp Margaritaville's 2025 Franchise Disclosure Document, the franchisee is responsible for selecting the site for their Resort. However, Camp Margaritaville retains the right to review and either accept or reject the proposed site.
In evaluating a potential site, Camp Margaritaville will consider factors such as the location's visibility, accessibility, proximity to commercial, residential, and tourist centers, the size and layout of the facility, the tenant mix of surrounding properties, market trends, and lease terms, alongside other criteria. The FDD strongly advises franchisees to engage independent consultants to thoroughly analyze and investigate any potential site before submission.
This process ensures that while franchisees have the autonomy to choose their location, Camp Margaritaville maintains control over brand consistency and the potential for success by setting site selection criteria. Franchisees bear the responsibility for all costs associated with site selection and analysis, emphasizing the importance of due diligence before presenting a site for approval.