Which section of the Camp Margaritaville franchise agreement discusses the 'Margaritaville Metasearch Program'?
Camp_Margaritaville Franchise · 2025 FDDAnswer from 2025 FDD Document
Section 4.12 Margaritaville Metasearch Program. Franchisee must participate in Margaritaville Metasearch, a booking channel that facilitates bookings through third-party websites, such as Trivago, Tripadvisor, Kayak, Wego, and Skyscanner, and search engines with travel capabilities such as Google and Bing. Metasearch is intended to support Franchisor's direct booking channel for the Camp Margaritaville System. The program is funded through a 15% commission collected by Franchisor on booked revenue (the "Margaritaville Metasearch Fees"). The commission amount will be sent monthly as a line item on the Resort's CRS invoice. In the event a reservation booked through Metasearch is canceled, the 15% commission will not be refunded. Franchisor centrally manages the types of sites it places inventory on for Metasearch. Metasearch is structured as a collective. All commissions go back into Metasearch, and a Metasearch analyst spends the commissions based on his/her analysis of demand and return on investment.
Source: Item 23 — RECEIPTS (FDD pages 72–406)
What This Means (2025 FDD)
According to Camp Margaritaville's 2025 Franchise Disclosure Document, Section 4.12 of Item 23 discusses the Margaritaville Metasearch Program. This program is a booking channel that facilitates bookings through third-party websites and search engines.
Camp Margaritaville franchisees are required to participate in this program, which aims to support the franchisor's direct booking channel. The program is funded through a 15% commission collected by the franchisor on booked revenue, referred to as the "Margaritaville Metasearch Fees". This commission is listed as a line item on the Resort's CRS invoice each month.
The 15% commission is not refunded if a reservation booked through Metasearch is canceled. The franchisor centrally manages the sites where inventory is placed for Metasearch. All commissions collected go back into the Metasearch program, and a Metasearch analyst allocates the funds based on demand and return on investment analysis. This means that Camp Margaritaville franchisees will contribute to a collective marketing effort managed by the franchisor to drive bookings.