What agreement governs Camp Margaritaville's use of the CRS Services?
Camp_Margaritaville Franchise · 2025 FDDAnswer from 2025 FDD Document
EXHIBIT A
CAMP RESERVATION SYSTEM (CRS) TERMS OF USE
1. Access Rights. Margaritaville Enterprises, LLC ("Margaritaville") grants to Customer a limited, nonexclusive, non-sublicensable license to access and use the features ("CRS Services") of Margaritaville's Central Reservations system ("CR System") for Customer's Properties listed on these Central Reservation System Terms of Use ("CRS Terms of Use") as agreed by the parties. Customer may not sublicense the CR System. Access shall be delivered by Margaritaville and its CRS Supplier to Customer in the form of online access to activated accounts on the CR System. Customer may allow its hotel management agent to access the CR System and CRS Services pursuant to these CRS Terms of Use.
2. Margaritaville Undertakings.
Terms of Use, which services, shall be deemed to constitute a part of the CRS Services.
- 3. Term. The term of these CRS Terms of Use shall commence on the Effective Date and be coterminus with the Branding Agreement (the "Term") unless earlier terminated pursuant to Section 7 hereof. These CRS Terms of Use shall automatically terminate upon any termination of the Branding Agreement. Notwithstanding the foregoing, in the event that the CRS Supplier Agreement terminates for any reason, Margaritaville shall have the option, in its sole discretion, of terminating these CRS Terms of Use upon the lesser of: (a) sixty (60) days prior written notice; or (b) the termination period provided under the CRS Supplier Agreement (which shall not be less than 30 days). Margaritaville will give Customer prompt written notice if Margaritaville gives or receives a termination notice for the CRS Supplier Agreement. No termination fee will be owed by Customer if these CRS Terms of Use are terminated as provided in this Section 2.
- 4. Exclusivity. Customer agrees that the Property shall exclusively use the CR System for booking all reservations through the channels listed on Attachment A. In any event, Customer shall ensure that all reservation systems for the Property are synchronized to the fullest extent practicable through Customer's PMS and that the CR System interface connects with such PMS and the call center.
- E.
Customer's use of the CRS Services shall at all times be subject to the terms of the Branding Agreement.
Notwithstanding the foregoing, when receiving or accessing Guest Information and Reservation Data, Customer agrees to: (i) collect, receive, transmit, store, dispose, use and disclose such Guest Information and Reservation Data in accordance with the terms of the Branding Agreement and all privacy and data protection laws, as well as all other applicable regulations, (ii) keep and maintain such Guest Information and Reservation Data in strict confidence, using such degree of care as is appropriate to avoid unauthorized access, use or disclosure and (iii) use and disclose such Guest Information and Reservation Data solely and exclusively for the purposes for which the Guest Information and Reservation Data, or access to it, is provided.
Source: Item 23 — RECEIPTS (FDD pages 72–406)
What This Means (2025 FDD)
According to Camp Margaritaville's 2025 Franchise Disclosure Document, the Camp Reservation System (CRS) Terms of Use govern the use of CRS Services. Margaritaville grants the customer a limited, nonexclusive, non-sublicensable license to access and use the features of Margaritaville's Central Reservations system for the customer's properties, as agreed by both parties. The customer cannot sublicense the CR System, but may allow its hotel management agent to access the CR System and CRS Services pursuant to these CRS Terms of Use. Access is provided by Margaritaville and its CRS Supplier through online access to activated accounts on the CR System.
The CRS Terms of Use commence on the effective date and run concurrently with the Branding Agreement, unless terminated earlier. The CRS Terms of Use automatically terminate upon any termination of the Branding Agreement. However, if the CRS Supplier Agreement terminates, Margaritaville has the option to terminate the CRS Terms of Use with either sixty days' prior written notice or the termination period provided under the CRS Supplier Agreement, whichever is shorter (but not less than 30 days). Margaritaville will promptly notify the customer in writing if it gives or receives a termination notice for the CRS Supplier Agreement, and no termination fee will be owed by the customer if the CRS Terms of Use are terminated as described.
The customer must exclusively use the CR System for booking all reservations through the channels listed on Attachment A. The customer must ensure that all reservation systems for the property are synchronized through their PMS and that the CR System interface connects with such PMS and the call center. The customer's use of the CRS Services is always subject to the terms of the Branding Agreement. When receiving or accessing guest information and reservation data, the customer must collect, receive, transmit, store, dispose, use, and disclose such data in accordance with the Branding Agreement, all privacy and data protection laws, and other applicable regulations. The customer must also keep and maintain such information in strict confidence, using appropriate care to avoid unauthorized access, use, or disclosure, and use and disclose such data solely for the purposes for which it is provided.