According to the Camp Margaritaville FDD, what does 'we,' 'us,' or 'our' refer to?
Camp_Margaritaville Franchise · 2025 FDDAnswer from 2025 FDD Document
To simplify the language in this disclosure document, "we," "us" or "our" means Margaritaville RV Resorts, LLC, the franchisor. "You" means the entity acquiring a franchise. The direct and indirect owners of a Controlling Ownership Interest (defined in Item 15) in you which we periodically specify must sign the Guaranty, which means that all provisions of the Franchise Agreement (Exhibit B) also will apply to them. We expect that only entities, and not individuals, will acquire our franchises.
Source: Item 1 — THE FRANCHISOR AND ANY PARENTS, PREDECESSORS, AND AFFILIATES (FDD pages 9–14)
What This Means (2025 FDD)
According to the 2025 Camp Margaritaville FDD, the terms 'we,' 'us,' or 'our' refer to Margaritaville RV Resorts, LLC, the franchisor of the Camp Margaritaville franchise system. The FDD clarifies this definition to ensure that franchisees understand who they are contracting with and the entity responsible for providing the franchise system and support.
This definition is important for prospective franchisees as it clearly identifies the legal entity they will be dealing with throughout the franchising process and the term of the franchise agreement. Knowing that 'we,' 'us,' and 'our' specifically mean Margaritaville RV Resorts, LLC helps to avoid confusion when reviewing the FDD and the franchise agreement, as these terms are used extensively throughout the documents.
Furthermore, the FDD specifies that 'you' refers to the entity acquiring the franchise. It also notes that individuals with a Controlling Ownership Interest must sign a Guaranty, making the Franchise Agreement applicable to them as well. Camp Margaritaville expects that only entities, not individuals, will acquire their franchises.