Under what conditions can a C12 Group franchisee request an expansion of their territory?
C12_Group Franchise · 2025 FDDAnswer from 2025 FDD Document
members of a Business Forum should meet or exceed minimum standards.
Once you have achieved two full Business Forums, you may also request an expansion of your Territory based on a proposed business plan. C12 must review and approve any such plan before it is pursued. Territory expansion will require a payment for each additional Unit of market potential (calculated as described in Item 5 & Item 7) according to C12's prevailing Franchise Fee (i.e., currently discounted for compliant franchisees seeking to expand at $20,000 per additional Unit). Any additional C12 Associate Chairs needed to service this expanded Territory must be mutually selected with the same high standards as Principal Chairs and trained according to C12's certification process. The cost for an Associate Chair for Training Weekis $10,000 and must be paid by the franchise and accompanied by a signed Associate Agreement at least two weeks prior to their Training Week. Franchise owners are required to complete the Associate Chair Checklist in
Source: Item 12 — TERRITORY (FDD pages 29–32)
What This Means (2025 FDD)
According to the 2025 C12 Group Franchise Disclosure Document, a franchisee can request an expansion of their territory after achieving two full Business Forums. This request must be accompanied by a proposed business plan, which C12 Group must review and approve before the franchisee can proceed with the expansion. Territory expansion requires a payment for each additional Unit of market potential, calculated as described in Item 5 & Item 7, according to C12 Group's prevailing Franchise Fee, which is currently discounted for compliant franchisees seeking to expand at $20,000 per additional Unit.
Expanding the territory may also necessitate additional C12 Associate Chairs to service the expanded area. These Associate Chairs must be mutually selected with the same high standards as Principal Chairs and trained according to C12 Group's certification process. The cost for an Associate Chair for Training Week is $10,000, which the franchisee must pay. A signed Associate Agreement must accompany this payment at least two weeks prior to their Training Week. The franchise owners are required to complete the Associate Chair Checklist in coordination with the C12 Group development manager prior to the Associate's training.
This policy ensures that C12 Group franchisees have the opportunity to grow their business by expanding their territory, provided they meet specific performance criteria and adhere to the franchisor's requirements for business planning, financial investment, and personnel training. The expansion process involves a financial commitment for each additional unit of market potential and potential costs for training Associate Chairs, highlighting the importance of careful planning and financial preparedness for franchisees considering territory expansion.