Is the C12 Group Training Program (New Chair Training) mandatory?
C12_Group Franchise · 2025 FDDAnswer from 2025 FDD Document
---| | IFC Accredited Executive/Leadership | 6 | 28 | In-person at | The Training Program (New Chair Training) is mandatory. Some elements may be delivered via on-site video (e.g., DVD or web-based) presentation and training manual. The order of the delivery may vary depending upon the scheduling of the C12 CEO Forum meeting or as the Trainer may decide.
These sessions are typically located in San Antonio, Texas and conducted by Jarrod Albergaria (4 years of experience as a C12 Field Consultant and 4 years of experience with training our franchisees),Joanne Davis (2 years of experience as a C12 Area Chair and 1 year of experience with training our franchisees), and Mike Sharrow (see Item 2). We may have other individuals with subject matter expertise provide certain portions of the training sessions. We engage Topaz Sales Consulting for a required 13-week sales training program for each new franchisee, which does not have to be completed prior to a franchisee opening for business.
C12 will determine whether New Chair Training has been satisfactorily completed. Training Week will typically involve an assessment to evaluate proficiency and readiness. While it is rare for an incoming franchisee to fail to complete training to our satisfaction, C12 reserves the right to make this determination and establish a remediation plan with the franchisee. C12 has the unilateral right to evaluate your personal abilities, aptitude, calling, fit, and financial ability to qualify as a C12 franchisee. Existing franchis
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 21–29)
What This Means (2025 FDD)
According to the 2025 C12 Group Franchise Disclosure Document, the Training Program (New Chair Training) is mandatory for new franchisees. This training may involve on-site video presentations and training manuals, with the order of delivery varying based on the C12 CEO Forum meeting schedule or the trainer's discretion. The sessions are typically held in San Antonio, Texas, and are conducted by experienced C12 personnel, including Jarrod Albergaria, Joanne Davis, and Mike Sharrow, as well as other subject matter experts. Additionally, C12 Group engages Topaz Sales Consulting for a required 13-week sales training program for each new franchisee, which does not need to be completed before the franchisee starts operations.
C12 Group determines whether the New Chair Training has been satisfactorily completed, typically involving an assessment to evaluate proficiency and readiness. While it is uncommon for a franchisee to fail the training, C12 Group reserves the right to make the final determination and establish a remediation plan if necessary. C12 Group also retains the right to evaluate a franchisee's abilities, aptitude, calling, fit, and financial ability to qualify as a C12 Group franchisee.
Existing franchisees have the option to retake the New Chair Training for a fee of $2,500. The FDD also specifies that C12 Group provides an intensive five-week training program (New Chair Training), including four weeks of guided, self-study combined with weekly live webinar training with a C12 Trainer, followed by a one-week on-site Training Week at the C12 home office. This training includes orientation to C12's vision, mission, core values, doctrine, and promise; discussion of C12's process, materials, protocols, methods, affiliates, and C12 services/resources; actual CEO Forum visitation and audit; discussion of Territory development and your specific business plan and action plan; and approval of your business plan. Training Week must be completed to C12's satisfaction.