What is the C12 Group's policy on providing Sales Training Series?

According to the 2025 C12 Group Franchise Disclosure Document, C12 Group hosts a Sales Training Series that franchisees must attend. This series currently consists of one-hour telephone coaching sessions conducted once per week for thirteen weeks. The Sales Training Series is designed to run concurrently with the four weeks of guided self-study.

This mandatory Sales Training Series is a key component of the initial training and support provided to new C12 Group franchisees. By requiring attendance, C12 Group aims to ensure that franchisees are equipped with the necessary sales skills and knowledge to effectively market and grow their C12 Group business. The combination of weekly coaching sessions and self-study allows for a structured and comprehensive learning experience.

Prospective franchisees should consider the time commitment required for the Sales Training Series, as the weekly one-hour coaching sessions over thirteen weeks will need to be factored into their schedule. Additionally, understanding the content and focus of the self-study component would be beneficial to gauge the overall effectiveness of the training program. This sales training is in addition to the Area Chair Training Kit that the franchisee receives upon payment of the Training and Technology Fee.