What is the C12 Group's obligation regarding maintaining the C12 websites?
C12_Group Franchise · 2025 FDDAnswer from 2025 FDD Document
Maintaining C12 websites (www.c12forums.com & www.JoinC12.com) with an Area Chair community portal, downloadable resources, and on-line ordering for routine elements of franchise operation.
You will be given a unique username and password to access these functions (FA SectionIII).
Providing a localized C12 website (e.g., www.C12Atlanta.com) and C12 email address (e.g., Paul.Tarsus@C12forums.com) to help you establish a unique web face consistent with C12's overall web presence (FA Section III).
Including you, your Territory, noteworthy local information, and planned area event/meeting dates and locations on the C12 websites (C12forums.com & JoinC12.com) if you provide the necessary information (FA Section III).
Maintaining, at our sole discretion and budget, a program of C12 brand advertising and publicity in national and regional/local online and print publications as well as websites to help drive leads through our website and home office to Area Chairs across the network (FA Section III).
These standardized elements are hosted by C12 at no cost to you.
Additional customizations can be negotiated at cost to the franchisee, and all digital activities must be in compliance with C12 Brand Standards and approved prior to being live online as set forth in the Operations Manual.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 21–29)
What This Means (2025 FDD)
According to the 2025 C12 Group Franchise Disclosure Document, C12 Group is responsible for maintaining its websites, specifically www.c12forums.com and www.JoinC12.com. These websites include an Area Chair community portal, downloadable resources, and online ordering for routine elements of franchise operation. Franchisees are provided with a unique username and password to access these functions.
C12 Group also provides a localized C12 website (e.g., www.C12Atlanta.com) and a C12 email address (e.g., Paul.Tarsus@C12forums.com) to help franchisees establish a unique web presence consistent with C12's overall brand. Additionally, C12 Group will include the franchisee's information, territory details, noteworthy local information, and planned area event/meeting dates and locations on the C12 websites if the franchisee provides the necessary information.
Furthermore, C12 Group maintains a program of brand advertising and publicity in national and regional/local online publications and websites to help drive leads to Area Chairs across the network. This service is provided at C12 Group's sole discretion and budget. Standardized website elements are hosted by C12 Group at no cost to the franchisee. Additional customizations can be negotiated at the franchisee's expense, but all digital activities must comply with C12 Brand Standards and be approved before going live online.