Is a C12 Group franchisee's 'Event Hosting or Printing Costs' eligible for reimbursement?
C12_Group Franchise · 2025 FDDAnswer from 2025 FDD Document
| Eligible for Reimbursement | Ineligible for Reimbursement | |
|---|---|---|
| Print or Digital PR Campaign | Sports Team or Mission Trip Sponsorship | |
| Targeted Direct Mail Campaign | Event Hosting or Printing Costs | |
| Email Nurturing Campaign | Member, Vendor, or Prospect Gifts | |
| Targeted Social Media Advertising | Marketing Collateral/Material Purchase | |
| Google Ad Campaign | Lead or Contact List without Campaign | |
| Radio or TV Advertising Spots | Software Subscriptions/Membership Fees | |
| Event Sponsorship with Speaking Opportunity | Graphic Designer/Videographer Fee Consultant |
Source: Item 6 — OTHER FEES (FDD pages 12–17)
What This Means (2025 FDD)
According to C12 Group's 2025 Franchise Disclosure Document, 'Event Hosting or Printing Costs' are explicitly listed as ineligible for reimbursement. This means that franchisees cannot seek reimbursement from C12 Group for expenses related to hosting events or printing materials.
This policy has significant implications for franchisees as they plan their marketing and operational budgets. Franchisees will need to fully cover these costs themselves, which can impact their profitability. It is important for prospective franchisees to carefully consider these non-reimbursable expenses when evaluating the overall financial viability of a C12 Group franchise.
While certain marketing expenses like 'Print or Digital PR Campaign' and 'Targeted Direct Mail Campaign' are eligible for reimbursement, 'Event Hosting or Printing Costs' are not. This distinction suggests that C12 Group has specific criteria for what marketing activities it supports financially. Understanding these criteria is crucial for franchisees to optimize their marketing strategies and manage their expenses effectively.