What is the format of the C12 Group's Sales Training Series?

According to the 2025 C12 Group Franchise Disclosure Document, the Sales Training Series consists of one-hour telephone coaching sessions conducted once per week for thirteen weeks. This training is designed to run concurrently with the four weeks of guided self-study, as detailed in Section III.1 of the FDD.

Prospective franchisees should note that attendance to the Sales Training Series is mandatory. This implies that franchisees must allocate time each week for these coaching sessions. The parallel structure with the self-study program suggests a comprehensive and integrated approach to onboarding and training.

This format indicates C12 Group's commitment to providing ongoing support and guidance to its franchisees, particularly in the critical area of sales. The combination of telephone coaching and self-study allows for a flexible yet structured learning experience, potentially accommodating different learning styles and schedules. Franchisees should inquire about the content covered during these sessions and the qualifications of the coaches providing the training to fully understand the value and effectiveness of the Sales Training Series.